Being a columnist is an odd job

by J Scott Christianson, Columbia Daily Tribune Columnist

In the short time I have been writing a column for the Tribune, I’ve discovered a lot about column writing and the people who read newspaper columns.

Surprisingly, a lot of readers seem to expect an editorial column to offer “balanced” journalism. “You didn’t fully present the other side,” is a common complaint. Well, first of all, there is a reason this is called the editorial page. Second, if the “other side” is a bunch of lies and propaganda, why should it be given equal consideration in an editorial or even in a newspaper article?

The “balanced” complaint reveals the common, and disturbing, belief among readers that journalists must give equal space to both sides of an issue to do their job well. But is balance really what the public needs from journalism?

Shouldn’t journalism instead be fair? Presenting facts as facts and spin as spin? Today, the journalistic standard of the mainstream media is to present one side’s spin and then the other side’s spin, steering well clear of any facts lest the reporter or media outlet be accused of bias or taking sides. This type of reporting can’t deal well with shades of gray and eschews the fact that most issues have more that two well-defined sides.

Most subscribers don’t realize that in the age of blogs, wikis, and rss feeds, a column can be distributed around the planet before the printed paper even hits the front porch. If you write about a…